National Sawdust:
We’ll Take You Beyond 


National Sawdust, a Brooklyn-based music incubator, celebrated its 10th Anniversary Season with We’ll Take You Beyond, a campaign featuring a portrait series by photographer Brigitte Lacombe. The series highlighted 23 visionary artists, showcasing the diversity and innovation central to National Sawdust’s mission.

As a designer on the campaign, I executed design for a subway poster campaign series that capture the essence of each artist and amplify the campaign’s reach across New York City. Working with video editor Paul Leiber, production of artist focused vignettes were made in partnership with Bloomberg Connects, to spotlight each artist’s creative process and vision.

This campaign honored National Sawdust’s 10-year legacy of supporting artists and championing creative exploration.


Agency:
Cause Lab

Director of Marketing (NS)
Brady Walsh

Designer(s)
Alejandro Rovira

Aashi Jhaveri

Photography
Brigitte Lacombe


Video Editing
Paul Leiber
Alejandro Rovira


2024
︎ Visual Identity, Social Media, Poster Campaign, Newsletter Design, Marketing Strategy, Video Editing